Combatting Privacy Issues Arising From Geolocation Data Use: Five Risk-Mitigation Strategies

Geolocation data has become a critical tool in providing mobile-based services to consumers, but entities that collect, use or share geolocation information face privacy challenges in providing these and other services. In this second installment of our two-part series on tackling geolocation data privacy issues, we will provide practical advice on mitigating risk. Part one covered how geolocation data is used and why it is so sensitive, as well as the applicable laws, regulatory enforcement and litigations. See our two-part series on insights from Uber: “An Inside Look at Its Privacy Team Structure and How Legal and Tech Collaborated on Its Differential Privacy Tool” (Nov. 28, 2018); “Building Bridges Between Legal and Engineering” (Dec. 5, 2018).

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