Ten Steps for Effective Crisis Communications

Following a cyber incident, companies face substantial reputational and financial harm, and poorly handled communication can magnify the problem. Controlling the message is essential not just for preserving the brand’s reputation, but also for properly handing the investigation, meeting regulatory obligations and responding to the breach as effectively as possible. The Cybersecurity Law Report has distilled valuable advice into ten specific actions to ensure effective communication. See also “Cyber Crisis Communication Plans: What Works and What to Avoid (Part One of Two)” (Jun. 14, 2017); Part Two (Jun. 28, 2017).

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