The Tension Between Interest-Based Advertising and Data Privacy
Cybersecurity Law Report
How can companies employ interest-based online advertising – targeting the exact consumers they covet – without running afoul of data privacy laws? During a recent panel at PLI’s Sixteenth Annual Institute on Privacy and Data Security Law, Julia Horwitz, coordinator of the Electronic Privacy Information Center’s Open Government Program and Noga Rosenthal, general counsel and vice president for compliance and policy for the Network Advertising Initiative, offered their perspectives on the current interest-based advertising (IBA) climate. The panelists discussed the evolution of IBA, potential privacy pitfalls and how companies are self-regulating.
In honor of International Women’s Day, some of ION Analytics' editorial teams led by women interviewed notable women in the markets and industries we cover. In this part, the Cybersecurity Law Report highlighted notable women in compliance and hedge fund, data privacy and cybersecurity, and anti-corruption law, including Amii Barnard-Bahn, Abigail Bell, Genna Garver, Jane Horvath, Barbara Li, Amy Mushahwar, Mara Senn and Carol Widger. The interviews are here.
Sign inFree trialForgot password×
Sorry, we do not recognise the username and password combination you have entered.
Please ensure you have typed your email address correctly and remember that passwords are case sensitive.
You are logged into a maximum of three different browsers/devices.
Please log in with one previously used and go to My Account to manage the browsers/devices you are using.
A reset link has been sent to the email address provided.
Please be aware that the time taken for mail to be delivered is dependent upon your Internet Service Provider. It should normally arrive within 5-15 minutes.