Private Actions Under the CPRA: Settlement Considerations and Mitigating Risk

Businesses subject to the California Privacy Rights Act (CPRA) must pay attention to robust security measures to ward off breaches that raise the specter of individual and class action lawsuits. They also need to focus on important aspects of their terms of use to diminish litigation liability. During a recent presentation, Greenberg Traurig shareholder Ian C. Ballon and Airbnb general counsel Ann Staggs took an in-depth look at litigation under the CPRA. This second installment in a two-part article series includes their advice on what companies can do to mitigate the risk of litigation and to prevail or settle on favorable terms if sued. The first part covered key issues that impact CPRA claims and critical defense strategies. See “Navigating Evolving Data Breach Litigation and Regulatory Risks” (Aug. 2, 2023).

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