In-house lawyers across industries commonly refer to the revenue generating units of their organizations as “the business,” while legal and compliance departments are referred to as “cost centers” with a pejorative undertone, and the lawyers who operate in those units are keenly aware of the power dynamics this nomenclature reinforces. Shifting perceptions of corporations’ responsibility, however, might give compliance lawyers an opportunity to add value, influence their organizations’ cultures and reframe goals. In this guest article, WTAII PLLC attorneys Warren Allen II and Ray McKenzie share observations and strategies for leveraging these shifts when building and bolstering organizations’ compliance programs. See “Insights on Building a Compliance Program at a New Company” (May 27, 2020).